Goals
Increase Brand Awareness and Sales.
Scope of Work
- Digital Activation
- KOL Campaign activity
- Creative Content
- Social Media Management
Increase Brand Awareness and Sales.
Background.
Ren Coffee & Eatery, cafe yang memiliki design unik dan cantik, cafe ini bernama Interior dari cafe ini berkonsep minimalis modern ala-ala Jepang. Setiap sudutnya begitu instagramable, membuat para pengunjungnya tak lupa berfoto ketika mengunjungi cafe ini. Jadi luangkan waktu untuk nongkrong bersama teman ataupun pasangan untuk merasakan nuansa cafe yang berbeda dari cafe lainnya
The result.
Reach out people who know Ren Coffee & Eatery within 3 month.
Full capacity and waiting list on REN Coffee
Increase in sales / revenue
The campaign reached 6 million target market audience in JABODETABEK AREA. More than 195% full capacity seat at a massive scale like never before
The instagram followers reach 14K also increased by 144% from an average of 5,185 (latest 3 months December 2019 to February 2020) to 14,077 (average March to May 2020). We also witness a double-digit occupation seat from internal review.
Got news coverage from local blogger & digital news publishers (detik.com, kumparan.com, marketeers.com, etc).